The Differentiation Prescription – How Health Tech Startups Can Stand Out, Capture Attention & Win Over Healthcare Buyers
Date and Time
Thursday Jul 25, 2024
11:00 AM - 12:00 PM CDT
July 25, 2024 at 11am - 12pm CT
Location
Virtual
Fees/Admission
Free
Contact Information
Heather Lodge
Send Email
Description
Join us for a high-impact session where you'll learn how to transform your market positioning and accelerate growth. You’ll leave equipped with the knowledge and actionable strategies that help health tech startups capture attention, stand out and secure critical buy-in from healthcare buyers. We'll share: + Why marketing trumps product in today’s crowded health tech landscape + How aligning Ideal Customer Profiles (ICPs) and Buyer Personas helps you engage with healthcare buyers on a deeper, more personal level + How to tailor your approach for high-level healthcare executives and internal influencers for a one-two messaging punch + How to create an MVP (Minimum Viable Positioning) document to guide your marketing efforts + What common messaging pitfalls are undermining your sales efforts REGISTER HERE: https://thehybridcmo.com/webinar-the-differentiation-prescription-for-health-tech/