Data Driven Digital Strategy Workshop - NTC Tech Talk
Event Sponsors
Date and Time
Thursday Jan 16, 2020
11:30 AM - 1:00 PM CST
11:30am - 1:00pm
Lunch provided
Location
Tech Hill Commons
500 Interstate Blvd S.
Suite 210
Nashville, TN 37210
Fees/Admission
NTC Member: Free
Future NTC Member: $20
Interested in becoming a member? Contact erin.whitaker@technologycouncil.com
Contact Information
Dominique Butts
Send Email
Data Driven Digital Strategy Workshop...
Description
Data Driven Digital Strategy Workshop
Data Driven Design VP of Digital Strategy and Web Design Allen Willis will provide actionable insights for improved SEO and Website Conversion Optimization, as well as basic best practices to make it easier to design, develop and manage your digital presence. Business Owners need all the help they can get, and many simply don't have the budget to pay agencies to make basic website updates or do Local SEO. If you are a business owner, start-up founder, entrepreneur, or even a marketer or IT person at a mid-size company with a small marketing department, this free workshop is for you. You will learn data driven digital strategy to help your business in 2020 and beyond. Learn how to implement the best practices in your Website and Social Media Presence for SEO and increased quality traffic and leads. Use data to make decisions and become empowered to improve your digital presence regardless of technical skills or knowledge.
Presentation by:
Allen Willis, VP of Digital Strategy and Web Design, Data Driven Design
Data Driven Design VP of Digital Strategy and Web Design Allen Willis will provide actionable insights for improved SEO and Website Conversion Optimization, as well as basic best practices to make it easier to design, develop and manage your digital presence. Business Owners need all the help they can get, and many simply don't have the budget to pay agencies to make basic website updates or do Local SEO. If you are a business owner, start-up founder, entrepreneur, or even a marketer or IT person at a mid-size company with a small marketing department, this free workshop is for you. You will learn data driven digital strategy to help your business in 2020 and beyond. Learn how to implement the best practices in your Website and Social Media Presence for SEO and increased quality traffic and leads. Use data to make decisions and become empowered to improve your digital presence regardless of technical skills or knowledge.
Presentation by:
Allen Willis, VP of Digital Strategy and Web Design, Data Driven Design

Allen Willis has a passion for helping organizations find their voice and convey their message effectively. With over 10 years of experience in leading digital strategy and digital marketing teams, he brings a focused creativity and ingenuity to web and digital marketing projects, with a singular goal of finding the best solutions that meet the client?s needs.
In addition to his current role as VP of Digital Strategy and Web Development at Data Driven Design, his previous roles include serving as the Director of Digital Marketing and Web Development at Atiba Software in Nashville and Director of Digital Strategy at Cabedge Design. Prior to his work in the digital marketing space, Allen worked with several start-ups in the Nashville area in both the business services and financial industries.
Through his collected experience growing small businesses, Allen has found a particular satisfaction in helping entrepreneurs cultivate their companies from the infancy/start-up stage to sustainable, thriving entities through proven digital marketing strategies.
In addition to his life in the tech space, Allen serves in volunteer roles in various non-profits and ministries across the Middle Tennessee area. In addition to his undergraduate degree in Business, he holds a master?s degree in Religious Studies and also teaches undergraduate courses at Bethel University.
Allen has been married to his wife Jessica for 13 years. Together they live just east of Nashville in Mt. Juliet, TN and have 3 adorable kids ? Jonah, Eve and Sofia. He enjoys reading, travel, yoga, playing guitar and any activity that engages his whole family.